A concept engagement organizing a restaurant group's Meta Business Portfolio, Instagram and TikTok presence, tracking and content workflow across locations.
- Industry
- Hospitality
- Discipline
- Social Media
- Stack
- Meta Business Suite · TikTok Business Center · Google Tag Manager
What needed solving.
Multi-location hospitality brands often end up with scattered pages, personal-account ownership and no reliable tracking. The concept restores clear ownership and gives each venue a consistent, manageable presence.
How we would deliver it.
Ownership and access
All assets organized under the business's own portfolio, with role-based access for managers and partners.
Measurement
Pixel and Conversions API events mapped to reservations and online orders.
Content system
A shared calendar, approval flow and location-specific templates for consistent posting.
- Business Portfolio organization
- Role-based permissions
- Event tracking plan
- Content calendar and approvals
“How a brand with many moving parts can operate social channels with clarity, security and consistency.”
Concept project for illustration. No client, results or metrics are implied.
Start a conversation
Have a project like this in mind?
Tell us about your goals and we'll reply with a clear scope, timeline and price.